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GH´NEWS 19

Product catalog summary

Company Overview and Milestones
GH Group celebrates its 60th anniversary, having produced 112,000 cranes since 1958. The company emphasizes flexibility and innovation as key components of its strategy, maintaining a strong global presence in the lifting industry.

Thailand Market Insights
Thailand serves as a gateway to Southeast Asia, with its economy driven by exports and domestic consumption. Investments in the Eastern Economic Corridor aim to enhance infrastructure and attract businesses.

Win-Win Top Customers Program
A seminar in Bangkok showcased GH's technological innovations and strengthened relationships with key customers and distributors in Southeast Asia, emphasizing GH's commitment to the region.

Interview with Paruehat Gonbang
Senior Engineer Paruehat Gonbang from STECON praises GH for its high-quality cranes and after-sales service, suggesting improvements in spare parts pricing and delivery times.

Business Unit Restructuring
GH restructured into five new Business Units to align with market needs. José Antonio Astigarraga, director of the Crane Components Business Unit, discusses managing this critical aspect of operations.

Challenges in the Crane Components Business Unit
Main challenges include innovation, offering a comprehensive product range, ensuring customer satisfaction, and supporting distributors. The goal is to lead in innovation within the premium market while maintaining competitive pricing.

Strategic Markets and Geographic Focus
The business unit targets industrial sectors globally, with emphasis on the USA, China, and Latin America for international expansion through strategic plans and distributor partnerships.

Technological Advancements
GH equipment features standard variable-frequency drives and innovative components like the COREBOX, positioning it at the highest technological level.

Highlighted Projects
Significant projects include the New Generation hoist 99369 GHB11R054105H25 and the production of 88 hoists for "DONGXING" in China, representing milestones in product development.

Customer Engagement and Market Presence
GH faces challenges in recognition outside its natural markets, focusing on inviting potential customers to experience GH's capabilities firsthand.

Assembler Insights
Assemblers like Eduardo González play a crucial role in international projects, highlighting the importance of effective communication and support from GH.

Service Business Unit Goals
The unit focuses on providing quality service and increasing the added value of GH cranes globally, developing new technologies and service models to enhance customer value.

Overview of GH Global Service Business Unit
The unit provides comprehensive maintenance services for cranes from any manufacturer, aiming to deliver quality service, enhance crane value, and maintain a global presence.

Challenges and Strategic Goals
Main challenges include creating a profitable service model, adapting operational systems to local customs, and leading technical innovation through the "TECSER" Project.

Geographic and Sector Focus
Strategically important areas include South-East Asia, North America, and South America, targeting all sectors with personalized services.

Key Projects and Innovations
Highlighted projects include the optimization of the USA plant and the implementation of a digitalized assistance model in France.

Technological Developments
The unit plans to implement a global service model using advanced technology, focusing on customer experience and modernization.

Special Solutions and Customization
The Special Solutions Unit customizes cranes to meet specific customer requirements, such as a trolley with redundancy in the lifting safety system for Zhejiang Luhu Automobile in China.

Stadler Valencia Collaboration
GH Cranes provided two new gantry cranes for Stadler Valencia, supporting locomotive loading and hoisting tests.

Billet Crane Installation at Sidenor
GH installed a high-performance billet crane with a rotating trolley at Sidenor, designed for extreme conditions and continuous operation.

Overview of Celtic Business Park Facility
The Celtic Business Park houses a new CAF plant for finishing railway vehicles, featuring a GH Cranes transfer table with an 80-ton capacity.

GH's Membership in CMAA
GH's membership in the Crane Manufacturers Association of America enhances its American market presence, allowing it to influence industry regulations.

Installation of 111.111 Crane in Mexico
Grupo Occidente S.A. de C.V. in Jalisco, Mexico, installed a new 111.111 crane from GH, part of the company's regional expansion.

GH's 60th Anniversary
GH reflects on its growth from a small project to a multinational leader in lifting solutions, emphasizing flexibility and innovation.

Thailand as a Business Hub
Thailand is emerging as a gateway for business opportunities in Southeast Asia, with significant investments in the Eastern Economic Corridor.

GH's Seminar in Thailand
A seminar in Bangkok showcased GH's technological innovations to top Thai customers and distributors, highlighting GH's commitment to the region.

Overview of GH's Presence in Thailand
GH has been active in Thailand for over 20 years through a partnership with Peera Laohakarniyom, forming the LGH joint venture.

Customer Feedback and Challenges
Senior Engineer Paruehat Gonbang from STECON praises GH for its quality cranes but notes challenges such as long delivery times and high costs for spare parts.

Strategic Business Insights
José Antonio Astigarraga outlines challenges in innovation, product range, customer satisfaction, and distributor support, emphasizing international markets for growth.

Technological Advancements
GH's equipment features standard variable-frequency drives and high-quality hoists, aiming to maintain a competitive edge through continuous innovation.

Assembler Insights
Assemblers play a crucial role in GH's international expansion, facing challenges such as cultural differences and being away from family.

Job Satisfaction and Motivation
Assemblers derive satisfaction from completing projects, motivated by the challenge of setting up specialized equipment globally.

Suggestions for Improvement
Employees express a desire for their on-site experiences to be considered for progress, highlighting the challenges and sacrifices involved in their work.

Customer Interaction and Feedback
Customer gratitude is rewarding post-installation, despite initial concerns from unforeseen issues.

Future Vision for GH
The vision includes becoming a leader in the industry and maintaining the ability to provide services globally.

Service Business Unit Overview
The unit aims to offer comprehensive maintenance services for cranes worldwide, focusing on service quality and customer loyalty.

TECSER Project
The TECSER Project aims to transform preventive maintenance into predictive and programmed maintenance using new technologies.

Strategic Geographic Areas
The SERVICE Business Unit focuses on optimizing existing branches and expanding in strategic markets like South-East Asia, North America, and South America.

Recent Projects
Highlighted projects include optimizing the USA plant and implementing a digitalized assistance model in France.

Future Developments
The unit plans to implement a global service model using advanced technology, focusing on customer segmentation and personalized service.

Production Capacity
GH's production capacity allows for manufacturing 70 standard overhead cranes weekly, with a Special Solutions Unit for customized projects.

Zhejiang Luhu Automobile Crane Specifications
The crane features a trolley mounted on a double girder overhead crane with a span of 28.5 m and a lifting height of 13.7 m, including advanced safety features.

Stadler Valencia Overview
Stadler Valencia is a leader in locomotive and train manufacturing, recently expanding operations with new contracts and installing two new gantry cranes from GH.

Billet Crane at Sidenor, Basauri
A high-performance billet crane with a rotating trolley and magnetic tool is installed at Sidenor, designed for extreme conditions.

CAF Facility in Newport
CAF's new plant in Celtic Business Park includes a GH Cranes transfer table, enhancing operational efficiency.

GH Membership in CMAA
GH's membership in the CMAA enhances its presence in the American market, allowing it to influence regulations.

Grupo Occidente Crane Installation
Grupo Occidente in Mexico installed a new 111.111 crane from GH, featuring advanced components and safety features.

Catalog excerpts

1958 - 2018 WE HAVE COMPLETED 60 YEARS AS A COMPANY AND ARE PLANNING TO COMPLETE ANOTHER 60. THAILAND. WIN-WIN TOP CUSTOMERS PROGRAM AND REGIONAL SEMINAR EN BANGKOK __ PARUEHAT GONBANG Senior Engineer (STECON) JOSE ANTONIO ASTIGARRAGA Director of the Crane Components Business Unit __ The Universe of George “REUNION IN SINGAPORE” GH ASSEMBLY TEAM __ IÑAKI RAMÍREZ Director of the GH Group’s SERVICE BU __ NEWS __ GH IN M

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p. 6 WIN-WIN TOP CUSTOMERS PROGRAM & REGIONAL SEMINAR IN BANGKOK p. 10 INTERVIEW PARUEHAT GONBANG Senior Engineer of Sino-Thai Engineeering & Contruction Public Company Limited (STECON). JOSE ANTONIO ASTIGARRAGA Director of the Business Unit of Components of Cranes. THE GH ASSEMBLERS IÑAKI RAMÍREZ Director of the Unit SERVICE business of the GH Group. NEWS GH IN MEXICO The 111.111 crane is already operative in the facilities of Grupo Occidente in Jalis

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60 YEARS AND 112,000 CRANES LATER. Jose Antonio Guerra CEO of the GH GROUP concern so as to stay ahead of the basic “WE HAVE MADE eptember 1958 saw the official requirements of the customers who decide to beginning of the GH’s business FLEXIBILITY ONE OF put their trust in us. activities as a project promoted by OUR MAIN HALLMARKS four enterprising brothers who were both GH is a growing project, with an independent AND INNOVATION, audacious and confident that, with their profile and with a group of people who share A CONSTANT CONCERN”. initiative alone, they would be capable of in the ideology...

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THAILAND. A gateway to South-East Asia.

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South-East Asia THAILAND hailand is regarded by many as a ﬁrst-rate tourist destination because of its geography, climate and the general characteristics of the country. Capital: Bangkok (8.2 million inhabitants in 2017). 15 million including the metropolitan area. Other cities: The second largest city in the country is Chiang Mai (1.5 million inhabitants). Other important cities are: Chiang Rai, Pattaya, Nakhon Ratchasima, Chantaburi, Rayong, Songkla and Phuket. Languages:The ofﬁcial language is Thai. In cities and tourist centres English is used in commerce, business and services, but knowledge...

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WIN-WIN TOP CUSTOMERS PROGRAM & REGIONAL SEMINAR IN BANGKOK. SEMINAR IN THAILAND TO PRESENT THE TECHNOLOGICAL INNOVATIONS THAT GH CRANES INCORPORATES INTO ITS EQUIPMENT. n 20 and 21 July, GH organized a double meeting with top-level Thai customers to present the latest developments and technological innovations incorporated into our equipment. The meeting also served to give a broad overview of GH capabilities in the country and to introduce our integrated team in the joint venture we have with Peera Laohakarniyon: LGH.

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South-East Asia THAI CUSTOMERS AND DISTRIBUTORS IN THE COUNTRIES IN THE REGION HAVE BEEN ABLE TO DIRECTLY RECEIVE THE INNOVATIONS INCORPORATED INTO OUR PRODUCTS AND FIND OUT ABOUT THE CHALLENGES FOR GH IN SOUTHEAST ASIA AS A WHOLE. n another of the sessions, all the distributors from Southeast Asia, South Korea, New Zealand and Australia met together so that they could be provided with the same information that was given to the customers and with the aim of improving interaction by listening to their ideas and suggested areas for improvement. The two seminars were held at the LGH premises in...

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After the presentations, the attendees went on a tour of the production facilities, taking a keen interest in the manufacturing systems.

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South-East Asia THE HIGHER WE TRY TO JUMP, THE HIGHER WE WILL REACH.

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Paruehat Gonbang Senior Engineer at Sino Thai Engineering & Construction Public Company Limited (STECON). WE MUST CAREFULLY SELECT THE BEST QUALITY MACHINERY PROVIDERS FOR OUR PROJECTS. “GH IS A QUALITY CRANE MANUFACTURER”. has been present in Thailand for more than 20 years through its local partner Peera Laohakarniyom, with whom it has carried out all its activity in the country in a very satisfactory way. As a result of this collaboration, seven years ago Peera and GH decided to increase their level of collaboration and set up the LGH joint venture, to make complete cranes for the Thai market....

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South-East Asia Double beam mobile crane (25t., 60m high) in a construction site that STECON operates in Thailand. What do you think of GH as a crane manufacturer? Compared with the other crane manufacturers, GH is regarded as a good quality crane manufacturer with a high rating. Why did you choose GH for the carrying out of several of your key projects in Thailand? Our company’s projects are very large scale and also very important. Therefore, everything used for our company’s construction projects, including the machinery, must be carefully selected so that the best quality products are used....

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Mobile cranes with double beam of 100 t. (above) and 22 t. (below), in two STECON projects in Thailand. Could you tell me, in your opinion, the sectors of the Thai economy in which GH might have the greatest opportunities? GH has very high potential for growth in the Thai construction sector. Recently, the construction industry has changed substantially as a result of the shortfall of manpower. It is therefore necessary to use more machinery in the construction process in order to reduce the manpower required. From now on, and into the future, precast concrete systems will be used more and more....

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Jose Antonio Astigarraga Director of the Crane Components Business Unit. he new restructuring of GH, with a clear orientation towards the market, has resulted in a transformation of the company involving the creation of ﬁve new Business Units. In the previous issue of “GH NEWS,” we had the opportunity to ﬁnd out about the opinions and concerns of two of the people in charge of these ﬁve Business Units and the challenges they face. In this issue, José Antonio Astigarraga, director of the Crane Components Business Unit, offers us his unique view on the management of this core part of GH’s business....

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GH´NEWS 19

GH´NEWS 19

Catalog excerpts

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