Benetti
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Inspired by Italian Genius

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View From the Bridge We are happy to present you with a new edition of BE Inspired by Italian Excellence and welcome you again to that wonderful world that is all things Benetti. In the previous issue of BE we shared stories of passion and commitment that so characterise the best of Italy and of Italian style. In this issue we would like to empathise the importance of creative genius and how it underlies a myriad of talents. Artists are the most obvious choice when speaking of creative geniuses. We would like to join the rest of the world in remembering Igor Mitoraj, a great artist and a...

BE Magazine N°4 - 2014 Direttore Editoriale Francesco Ansalone Direttore Responsabile Federica Bertolli Concept, Art & Design Tille Bortolotti Capo Redattore Luigi Veronesi Comitato di Direzione Fabio Ermetto, Francesca Ragnetti, Francesca Venditti, Giovanni Lanzone, Ettore Mazzotti, Antonio Veronesi Redazione Clare Mahon, Ilaria Maggi Fotografie Thierry Ameller, Simone Bazzicchi, Emilio Bianchi, Jeff Brown/Superyacht Media, Mike Burns, Domenico Caricari, Circo Massimo Entertainment, Clodio (iStockPhoto), Collezione Maramotti, Michele Cucchiara, Vincenzo Desiderio, Cesare Di Liborio,...

Welcome Back Fabio We are very happy to welcome Fabio Ermetto back to Benetti. photography by Giuliano Sargentini s many of you will remember, Fabio began his career with us in the year 2000 and worked for six years first as a project manager then as a sales manager. He then moved on to work with other companies both within and with out our Group and now has taken on the role of Chief Commercial Officer of Benetti. “I feel like I’ve come back home,” says Ermetto from his Viareggio office. “I began working at Benetti when I was young and Vincenzo Poerio is a mentor for me. It has been...

Benetti Designers text by Clare Mahon photography by Thierry Ameller, Bill Muncke, Simone Bazzichi With dozens of custom yachts launched for the most discerning owners over decades of continuous activity, we were bound to have worked with some of the world’s top designers. In this new series of articles we are proud to present a few of these world famous talents to you. Ambrosia François Zuretti François Zuretti began working with Benetti in the late eighties and the collaboration has been long and fruitful. One of the most notable Zuretti/ Benetti yachts is M/Y Ambrosia III, a 65m beauty...

Sai Ram Lazzarini Pickering design Established in Rome in 1982, Lazzarini Pickering Architetti is a design-oriented studio headed by Italian Claudio Lazzarini and Australian Carl Pickering. The architects met when they were both architecture students at the university in Venice. “Claudio finished his degree before I did and established the studio, then I joined him,” says Pickering. The fledgling studio got off to a very good start designing fashion show sets and temporary stands for Fendi. “We did our first boutique for them in 1996 and went on to do eighty more in just a few years. It was...

Reverie John Munford design Today the name John Munford is practically synonymous with elegance and superyachts, but when he began his career yacht interior design wasn’t yet a recognized profession and few shipyards knew what to make of an interior designer. Munford studied at The London College of Furniture in the early 1960s, where he specialised in furniture related to function within its environment. He began working with design studios in London and on the south coast of England doing furniture, interiors, shops and exhibition design. His talent and passion for yacht design really...

Benetti design innovation Ahead of the times, ahead of the game Luca Dini “With these two concepts dedicated to the Benetti Design Innovation project I had, for the first time, the opportunity to work with Benetti. I approached these projects with a great respect for Benetti and what it represents, with the awareness however that I could say something new, projected into the future”. 13 Luca Dini design 55 mt and 72 mt Luca Dini, the Florence based designer, has penned two projects for Benetti Design Innovation: a 55 and a 72m. This is his first collaboration with Benetti. “I approached...

Quarto Stile “Elegance, quality and comfort are the distinctive features of Qs Benetti Innovation 70. Designed with the intent of expressing a clean and refined form, the symbol par excellence of Italian design, it emphasizes a family feeling like the one of Benetti itself, which is characterized by timeless lines”. Quarto Stile is a design firm based in Turin where three partners, Matteo Broglia, Franco Carone and Andrea Sartori create award winning designs for all types of transportation. Elegance, quality and comfort are the distinctive features of their Benetti Design Innovation 70m...

Benetti Design Innovation PS+A “We started from the idea of ‘high-powered car of the sea’. Aristocratic and futuristic. An automotive dna that is in the structures, which release the decks from visual obstruction by giving back the relation with nature and the sea. Finally, large windows and a long deck that looks like a terrace overlooking the water”. Ludovica+Roberto Palomba 15 Palomba Serafini Associati Jolly Roger 65 mt Ludovica and Roberto Palomba founded Palombo Serafini Associati in Milan in 1994 and since then have had many successes in architecture, graphic design and...

Design Studio Spadolini “I see the design of a new yacht like a new “Fontana di Trevi” where water falls down gently in a soft manner. A yacht where contact with the prime natural element that surrounds her is always present even in the initial sketches. For me a boat must live the sea. The sea is, naturally, around and under the yacht but must be felt and lived with harmony by the owner and the guests”. Tommaso Spadolini 16 Design Studio Spadolini 70 mt and 80 mt Tommaso Spadolini, whose studio is based in Florence, has designed two Design Innovation projects, a 72m and a 85m. The 72m has...